My PR packages

About to launch your product and need to shout about it? Perhaps you’d like  more consistent, continuous PR activity or are simply looking for opportunities as and when they arise?

Many clients come to me having already had discussions with PR agencies.  I often hear how inflexible they are with regards to approach, and fees quoted are sometimes enough to make your eyes water!

I’ve worked almost exclusively with over 300 start-ups and small businesses in a wide variety of industries throughout the last eight years and during that time, I’ve grown to understand your particular needs and limitations. With that in mind, I’ve put together three PR packages – one of which I think will suit you and your business perfectly, in whichever industry you operate.

Please note: to maintain a high level of customer service, a maximum of ten PBR or retainer clients are accepted during any 12 week period. 

Level 1 – Opportunity PR (over 12 weeks)

I receive dozens of requests from the media each day, searching for comment, advice, quotes and case studies across all industry sectors.  If one sounds like it would be perfect for your business, I’ll run it past you before I respond to the media contact.  If we’re successful and you’re included in the feature, I’ll simply charge you a £99 flat inclusion fee.

Subscription for this service is £50 per month (non-refundable) via Go Cardless DD for a period of three months, followed by a review.

Expected deliverables*:

At least one press cutting during the 12 week period.

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What’s great? Minimal flat inclusion fee, payable ONLY if you’re featured in the press

Level 2 – Payment By Results (2 days per month over 12 weeks)

Subscription for this package is £250 (non-refundable) per month via Go Cardless DD for a period of three months, followed by a review.  An additional flat fee of £350 is added once one or more press cuttings are generated for that month. Credit terms for inclusion fees: strictly seven days.

Expected deliverables*:

At least 5 press cuttings over the period.

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What’s great?  Flat fee, ONLY if you’re successful.  Impressive coverage at a fraction of the cost

Level 3 – Ultimate Focus PR (2 days per month over 12 weeks)

My Ultimate Focus PR clients can expect a first class, personal service based on the best training, experience, support and media relationships out there.  For two days each month over 12 weeks, rest assured I’ll be working hard to place you in your target titles; helping you to achieve your PR objectives.

Subscription for this package is a fixed fee of £500 per month via Go Cardless DD for a period of three months, followed by a review.

Expected deliverables*:

At least 5 press cuttings over the period.

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What’s great?  I’ll help you to consistently and effectively maintain your profile in the press, putting you ahead of your competitors – at a fraction of large agency fees!

 

*Disclaimer: Claire Shiels Media can demonstrate consistent results for clients and is happy to provide recent clippings and testimonials. However, as with all PR, editorial can never be guaranteed. The deliverables stated on this site are purely realistic targets based on past experience and should not be used as a basis for refund.